A woodcutter was deep in the forest working like crazy sawing tree trunks into pieces. A sales man arrived and asked the woodcutter; why are you working so hard. The woodcutter shouted back (without stopping his sawing) I am behind schedule; I need to work all night to catch up. The salesman said in reply; your saw is too blunt, I have got a chainsaw here.
The woodcutter replied “No No… I’m way too busy!” “Must cut tree”
That story is classic in life! People are too busy sweating their knackers off to figure out where they are on the curve, and when to do something about the next stage. The problem is, rather like the woodcutter, not taking time to freshen up the business or change things that aren’t working. But that’s where we come in. We can give you a chainsaw without the whole business taking time out.
Every now and again it’s good to get some outside help to get the business back on track, don’t keep sweating over the same blunt saw…imagine what a nice shiny new chainsaw would do to that pesky wood!!
Vecta’s Sales Intelligence software is the chainsaw that will increase your sales without you having to re-engineer your business.
Sales Intelligence
Successful sales depend on identifying the right opportunities and delivering the right package. All the information needed to find these opportunities and make the right deals is somewhere within your company’s databases. A sales intelligence solution will automate the extraction of this knowledge and deliver it to the sales troops.
Sales intelligence software monitors and analyses the buying patterns of customers by drawing data from existing accounts and enterprise software. Irregularities, and other trends in customer spending, trigger alerts that translate into sales leads delivered straight to the relevant sales representatives. The result is an increased share of customer spend, higher profitability, improved customer retention and increased marketing response. Companies that have implemented sales intelligence solutions regularly report a return on investment of 20 to 30 percent.
So Adam’s message to the woodcutter is “Get a chainsaw”
Hi Chandra
Interesting point I’ve been chasing my salemen all week to keep on top of their accounts and its a certainty that the harder you push the more you can miss, what exactly is this this analogy directed at?. The converse is also true that when times are more buoyant the succes of one sale puts you in a more relaxed attitude and the next sale seems to flow from it. Is this becasue of the salemans attitude or just becasue you have the right offering at the right time – be interested in youir views.
Josh Darnett
Hi,
I must apologise. This post was born from my frustration at Sales Directors that won’t spare me an hour to demonstrate the true ability of my product.
My product Vecta simply helps Wholesalers and Distributors sell more. I suppose my point is that sometimes we work so hard we often miss the opportunities that are right under our nose.
Thanks
Adam
I really enjoyed reading this article, keep up writing such exciting stuff!